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Top 4 Mistakes That Website Content Writers Make And How To Avoid Them

By Shweta Bagla : A how to tutorial about content writing company, content writers, content wrting services, Writing with step by step guide from Shweta Bagla.

Most website content writers offer all kinds of content writing services. In fact most start their careers in other forms of writing and then until they stumble upon website content writing. Sure, a lot of them are good writers, but unfortunately dont acquaint themselves with the nuances of website content writing. the result is often a poor website with poor traffic. Here are the top 4 mistakes that website content writers make and should steer clear of:

Long paragraphs

A hangover of long years of experience in other content writing services, especially for the print media leads to this classic mistake. Long winding paragraphs look intimidating for web users. Moreover, every paragraph must start with a new idea, and be terse and precise. Therefore, the key to good web content is brevity.

Not using lists

Web users love lists. Anything that is ordered by numbers or bullet points is a lot easier to skim through. If you offer content writing services for the web, then you must get over your contempt for bullet points. Use numbered headings and sub-headings and anything else that will make your content easier on the eye.

Too much content

Another classic mistake is the belief that the more content you put in, the more it looks like youve put in effort. Your skills as a web content writer will shine through if you manage to put across the most important information in as few words as possible.

Not putting important information upfront

Put the most important information right in the first paragraph. This should include the 5Ws and 1 H ' what, where, when, why, who and how. This way the user will get all the information he/she needs without having to trudge through the whole page, trying to pick out the nuggets he/shes looking for.

Getting these four factors right can take your website content writing from average to excellent. It may also require that you educate your client on what works for the web. Brief, informative, well-written content is what will bring your client traffic and leads, and you more business!

Original article published on PubArticles.com

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