The Professional
Review
Why Is Burn The Fat, Feed The Muscle The Best Selling
E-Book In
Internet
History,
With
Thousands
Of
Satisfied
(And Now
Fat-Free)
Users In
141
Countries
from
Algeria to
Zimbabwe?
Fat-Burning
Weight
Loss
Diet,
Feed The
Muscle is
the #1
best
selling
diet
and
fitness
ebook in
the
history of
the
Internet.
In fact,
it's one
of
the
best
selling
e-books on
ANY
subject in
the
history of
the
Internet
-... And
there's a
reason
why...
It's because thousands of women and men of every age are burning
off BODY
FAT - not
muscle or
water
weight -
and
they're
doing it
naturally,
without
supplements,
pills or
"magic
potions,"
simply by
using
the
proven,
scientifically-accurate
and
common-sense
advice
found
inside
this
amazing
diet and
Fat-Burning
Weight
Loss
Diet fitness
guidebook.
Tom Venuto, a respected Fat-Burning Weight Loss Diet expert, natural
bodybuilder,
and
personal
trainer,
has not
just
pumped out
yet
another
"diet
program"
into
an
already
over-saturated
market.
Tom's Burn
the Fat
can be
more
accurately
described
as a "Fat
Loss
Bible." It
is quite
simply
one
of the
most
complete,
detailed,
and
precise
guides to
fat loss
you
will
ever
read.
What
makes
it
so much
different
than other
weight
loss
publications
on the
market?
Well first of all, it's not a "weight loss" program, it's a "fat"
loss
program.
This may
seem like
semantics
or
wordplay
at first,
but
once
you've
read just
the first
three
chapters,
there will
be no
doubt
in
your
mind
that
pursuing
"weight
loss" is
not only
the wrong
goal,
it
may be
the
reason
that
you've
failed to
reach and
maintain
your
ideal
body
weight.
Burn The
Fat shows
you
exactly
why it's
fat
you
must
lose,
not
"weight"
(which
includes
muscle,
water and
other
lean
tissue)
and then
goes on to
show you
exactly
how to do
it.
Secondly, what makes Fat-Burning Weight Loss Diet different is the
amount of
attention
that is
paid to
each and
every
element of
successful,
healthy,
permanent
fat loss.
Burn The
Fat not
only
thoroughly
dispels
the lies,
myths and
fallacies
surrounding
a very
confusing
subject,
it is
simply the
most
detailed
book about
fat loss
ever
written.
By reading
Burn the
Fat, Feed
the
Muscle,
(or better
yet,
"studying
it"), you
will learn
more about
fat loss
than you
could
from
an
entire
semester
of
nutrition
classes or
from an
entire
shelf
of
maintstream
diet
publications
at your
local
bookstore.
You may be wondering, "Is this a low carb diet? A high protein
diet? A
high fat
diet? what
type of
program IS
it???" The
truth is
that
Burn
the
Fat is
neither
a
high
protein
diet, or a
low carb
diet.
That's
because
with the
information
in this
book, you
will be
able
to
easily
determine
your own
ideal
protein,
carbs and
fats
ratio.
You
will
be
able to
analyze
your body
type (are
you an
endomorph,
ectomorph,
or
mesomorph),
you will
determine
your BMR
(Basal
Metabolic
Rate, or
the amount
of
"maintenance"
calories
your
body
requires
every
day), and
you will
find out
whether
you are
carb
tolerant
or carb
intolerant.
This personalized approach makes perfect sense because each of us
is a
unique
individual
and no two
people are
exactly
alike in
terms
of
body
physiology
and
personal
goals.
One of the most powerful chapters in the book is the first one
called,
Fat-Burning Weight Loss
Diet
That Will
Propel You
Forward
and Charge
You Up
with
Unstoppable
Motivation."
In this
chapter,
you will
learn what
is
probably
the
ultimate
secret to
burning
fat and
getting in
shape...
and it has
nothing to
do with
diets,
supplements
or
training
programs.
There's
also a
great
quote
in
this
chapter
from the
legendary
Green Bay
Packers
coach,
Vince
Lombardi...
"The dictionary is the only place success comes before work. Hard
work is
the price
we must
all pay
for
success."
That line
does a
nice
job
of
expressing
the "no
quick fix"
philosophy
behind the
entire
book. In
the rest
of the
book,
you'll
learn the
complete
and
exact
mechanics
of fat
loss -
explained
on both a
scientific
and a
practical
level
(which you
can easily
apply in
your own
daily life
in terms
of what to
eat and
how to
exercise
to burn
fat)
Fat-Burning
Weight
Loss
Diet
.
If there is any drawback to the Fat-Burning Weight Loss Diet, it's that it
contains
so much
information,
that some
readers
may find
it a bit
overwhelming.
Those who
are
looking
for a
"cliff's
Note's"
quick
start
type
of
fat
loss
program,
might be a
bit
intimated
at first.
The
good
part
however,
is that
even these
types of
readers
can feel
confident
and
assured
that it
will be
worth the
effort
because
this
will
literally
be the
last book
they ever
have to
buy on the
subject.
Who will benefit most from / Fat-Burning Weight Loss
Diet?
In the broadest sense, anyone and everyone who needs to lose
weight
will
benefit
from Burn
The Fat.
Men,
women,
bodybuilders,
fitness
enthusiasts,
and
especially
motivated
individuals
and avid
readers
will love
this book.
Although
it was
written by
a
bodybuilder,
this book
is
certainly
NOT just
for
bodybuilders.
You will find no "30 lbs. in 30 days" miracles at work here. It's
all about
intelligent
eating
choices,
planning,
hard work
and
lifestyle
change. As
Burn The
Fat author
Tom Venuto
says,...
"Fat-Burning
Weight
Loss
Diet
is simple,
but it's
easy as
Fat-Burning
Weight
Loss
Diet".
In terms of graphic design, Burn the Fat is a clean and
professionally
formatted
PDF
e-book.
It's a
little on
the plain
side,
being just
text, but
that makes
it ideal
for
printing
and
reading
in
the
comfort of
a favorite
chair.
Because of
it's size,
it
does
require a
robust
printer
and a good
stack of
paper.
Initially, some people thought that Burn the Fat was priced a
little on
the high
side
because
$39 might
seem like
a fair
chunk of
money
for
an
ebook
download.
However,
after they
saw the
amount of
information
contained
within
Burn The
Fat's 340
pages,
along with
the
special
bonus
ebooks and
reports
that come
with it,
they said
it
was not
only worth
the $39,
but many
times that
amount.
As with any how-to publication, you're not really paying for the
materials
used to
compile
the
document,
but for
what the
information
can do for
you, and
clearly,
this
publication
has
changed
many lives
and the
hundreds
of
testimonials
and
success
stories
found on
the
Burn
The
Fat
website
are proof
of that (I
recommend
you take a
look
at
that
"testimonials"
page on
the Burn
The Fat
website
because
some
of
the
before
and
after
transformations
are simply
incredible
- as
well
as
inspiring).
The Bottom line?
Anyone looking for a quick fix solution to fat loss, anyone
looking to
be told
fairy-tales,
and anyone
looking
for a
"magic
bullet"
offered by
the likes
of body
wraps, fat
burning
pills,
diet
shakes,
or
"fat-burning"
creams and
gels might
be best
advised to
steer
clear of
Burn the
Fat.
On the other hand, anyone tired of "spinning their wheels" going
nowhere,
who wants
the truth
about fat
loss and
who is
ready and
willing
to
put in
the
hard
work
and
discipline
and make
the
lifestyle
changes
necessary
to get a
fat free
body, will
find Burn
The
fat to
be
one of
the
best
investments
they ever
made in
their
lives.
Click here
to learn
more about
Tom
Venuto's
Burn the
Fat
program.
The Classic
Review
The Internet Diet and
Nutrition
Classic,
Fat-Burning
Weight
Loss
Diet,
Feed
The
Muscle:
The Bible
of Fat
Loss.
Fat-Burning Weight Loss Diet, Feed The Muscle has
been
around a
long
time,
at
least
in
Internet
years. It
was
released
in 2003
and
was
one of
the
first
diet
and
nutrition
e-books
ever
published.
Today
there are
e-books
all over
the web,
not to
mention
more
supplements,
weight
loss
programs,
ab
machines,
workout
videos and
magic
diet pills
than you
can keep
track
of.
Even when your gut instincts tell you all these
fast and
easy,
just take
a pill
weight
loss
claims are
too good
to
be
true,
sometimes
the
advertisements
press your
emotional
buttons
so
well
that
your
curiosity
gets the
best of
you.
But
after
getting
burned
enough
times, you
eventually
smarten
up. You
swear
off
quick
fixes
and
you
finally
figure out
the long
way
(through
your
own
experience),
about what
really
works; a
calorie
deficit,
proper
nutrition,
intelligent
training,
changing
your
lifestyle
and
replacing
your old
negative
habits
with
positive
new ones.
Through all the Internet diets that
have come
and gone
in the
last
decade,
this
e-book is
one that
has
stood
the
test
of
time.
It
has
been
an
Internet
best
seller
every
year
since
it
was
introduced
.
Men
and
women of
all ages
in over
141
countries
have
lost
anywhere
from a few
pounds to
253 pounds
using Burn
the
Fat,
Feed
the
Muscle.
The
program
consistently
gets
positive
reviews
and
has
earned
a
reputation
for being
sensible,
science-based,
honest and
effective.
He is a natural-for-Fat-Burning Weight Loss
Diet,
which
means that
he's never
taken
steroids
or other
body-enhancing
drugs.
Venuto has
competed
in
bodybuilding
28 times
and
has
6-pack
abs
you
have
to
see to
believe
(check out
the
picture
at
Fat-Burning Weight
Loss
Diet
of Tom
at
3.7%
body
fat).
Although he admits that he was never
obese, he
says he
always
struggled
with
stomach
fat and
never saw
his
abs
until
he'd
gone
through
many years
of trial
and error
and a
lot
of
hard
work.
Many
people are
encouraged
when
they
hear
that
Tom
is a
lot
like
them
and
that he
was not
genetically
predisposed
to be
lean. It
gives them
the hope
that they
can
do it
too.
Now that you know about the history
and the
author,
here's a
quick
overview
of what
you'll
find when
you
read
Burn
the
Fat,
Feed
the
Muscle.
Fat-Burning Weight Loss Diet, Feed the Muscle is
published
in Adobe
PDF format
so you can
download
the
e-book.
It's
on
the
long
side
at
300+
pages,
so
if
you're
looking
for a
Cliff's
Notes
type
of
read,
this
might
not
be the
book
you
want.
On
the
other
hand, if
you're a
detail
person or
if you
want to
know not
just
what
to
do, but
also
why
you're
doing it,
then Burn
The Fat,
Feed
the
Muscle
is
exactly
what
you?re
looking
for.
For more than a few years , the author
has
studied
physique
athletes
(bodybuilders,
female
figure
competitors
and
fitness
models).
That's the
whole
premise of
this book:
If you
want
to
get
lean
as
quickly
as
possible,
wouldn't
it make
sense to
find
the
leanest
people in
the world,
find out
how they
did it and
do what
they do?
When you read more about this on the
web page
at Fat-Burning Weight Loss
Diet,
the
idea
of a
program
based on
bodybuilder
and
fitness
model
techniques
makes
perfect
sense,
although
it does
intimidate
some
people at
first.
In the introduction of the book
however,
they
points
out: ?Fat-Burning
Weight
Loss
Diet,
Feed The
Muscle was
created BY
a
bodybuilder,
but it's
not just
FOR
bodybuilders.
In
fact,
the
book
easily
could have
been
titled,
What
every man
and
woman
can
learn
from
bodybuilders
about
permanent
fat
loss.
The nutrition techniques will work for
anyone
because
they
progress
in stages
from
beginner
to
advanced.
Unless
you
plan
on
competing
in a
fitness or
bodybuilding
competition,
you'll
only need
to use
phase one,
aka, the
baseline
diet. If
you want
to get
ripped,
with the
six pack
abs
look
you
can use
phase two
and phase
three of
the
program,
where you
will find
the more
advanced
techniques
that
many
people
have used
to prepare
for their
first
bodybuilding
or
figure
competitions.
The main focus is
nutrition,
because
nutrition
is
arguably
the most
important
key to
getting
lean. You
could have
the best
training
program in
the world,
but if you
eat more
calories
than you
burn,
you'll
gain fat
regardless
of your
well-designed
training
plan.
In the chapters on nutrition, you'll
learn how
to set up
a meal
plan you
can enjoy
by using
menu
?template?
system:
You just
choose the
foods you
like (pick
from the
recommended
food
lists),
plug them
into the
meal plan
template,
and
your
menus
virtually
create
themselves.
Sample
menus are
also
provided
for
ideas.
You also learn the truth about six
pack abs:
Body fat
tissue
lies on
TOP of the
abdominal
muscles,
so
you'll
NEVER see
your abs
unless
your body
fat gets
low
enough.
You
can?t
burn
fat
off
your
abs
with
abdominal
exercises
like
crunches
or
sit
ups.
You
must
get
the
nutrition
right to
achieve
very low
body
fat
levels.
In Fat-Burning Weight Loss Diet, Feed the Muscle, you
learn
everything
you need
to know
about
calories,
protein,
carbs and
fat
to get
low
levels
of
body
fat.
You?ll
learn the
facts
about low
carb
and
high
protein
diets.
You?ll get
the inside
scoop on
fat
burning
foods
including
lists of
what to
eat and
when to
eat
them.
You also learn how to set up a
training
program.
These are
the same
workout
routines
used by
top
natural
bodybuilding
and
fitness
champions.
However,
Burn the
Fat, Feed
the Muscle
nutrition
works in
combination
with any
training
program
(so you
can use
your own
workout
if
you
choose).
The 2 components are weight training
and
cardiovascular
training.
You?ll
need
access to
basic
equipment
at
home
like
dumbbells
and
barbells
or you can
train in a
gym. One
caveat:
This
e-book
doesn't
give you
photos or
detailed
instructions
on how to
perform
each
exercise.
There's
more
attention
given to
nutrition
than
training
in this
e-book,
and if you
use the
training
programs,
it assumes
you know
how to
perform
basic
weight
training
exercises.
Customizing your program is a major
theme in
chapter 5,
which
explains
metabolic
individuality
and how
to
figure
out
your
unique
body
type.
The
major
lesson
is:
There?s
no
one-size-fits-all
nutrition
program.
If you
have
special
needs, for
example,
if you?re
lactose
intolerant,
allergic
to gluten
or if
you?re
just a
picky
eater, you
can easily
modify the
menus to
work for
you.
In addition to the nutrition and
training
plan,
chapter
one
contains
what is
probably
the best
explanation
of goal
setting,
mental
training
and the
psychology
of
motivation
that you
will ever
read in
any book.
If you
know what
to
do but
you
have a
hard time
doing it
(ie, if
old bad
habits
keep
haunting
you or if
you?re
inconsistent
with your
diet or
nutrition),
you'll
find the
solution
in the
mental
training,
not the
physical
training.
In summary, Fat-Burning Weight Loss
Diet,
Feed The
Muscle
is
no
quick
fix.
You
don't
get
six
pack abs
or a body
like a
fitness
model by
training a
few
minutes a
day and
eating
haphazardly
or
cheating
frequently.
This
program
calls for
structure
and
requires
effort. In
fact, many
Fat-Burning Weight
Loss
Diet
customers
have said
that
the
main
reason
they
bought the
program
was
because it
openly
admits
that
fat
loss
is
hard
work.
However,
it's worth
it because
if you
follow
the
program,
there's no
question
that you
will get
very, very
lean.
After all these years, Fat-Burning Weight Loss
Diet,
Feed
The
Muscle
is
a classic
in the
diet and
nutrition
genre.
There are
many
imitators
and
copycats,
but if you
want
the
original,
this is
it. Burn
the Fat,
Feed the
Muscle is
literally
the
bible
of
fat
loss.
You can get more information and
download
the e-book
at the
official
site here:
Fat-Burning Weight
Loss
Diet
The "Is It A
Scam?"
Review
Instructions: The "Is It A
Scam"
Review is
an
excellent
tool for
selling to
skeptical
customers.
Most
notably,
the Scam
Review is
best used
in a PPC
campaign
such as
Google
Adwords.
Here is a
good
system for
best
implementing
the Scam
Review
successfully
with PPC
marketing:
1) Post this review on a page of your website that Google
will
favor.
2) Customize the review for your site and target audience. You
can choose
to rewrite
portions
of this
review to
make it
unique. Do
keep in
mind that
some other
affiliates
may be
copying
and
pasting
this
word
for
word.
It's
your
discretion
whether or
not to
customize
it
to have
your
own
"private
label
version."
You DO
have
permission
to copy
and paste
this
review
as-is. Or,
you can
simply use
this
review
as
a
template
to
write
your
own
Scam
Review.
3) Bid on the Fat-Burning Weight Loss Diet, Feed the Muscle
product
name
and/or
on
name
keywords. It
might help
to do some
keyword
research
of your
own.
Some
example
keywords
include:
, bffm, bffm book, bffm ebook, bffm e-book, burn the
fat, burn
the fat
program,
burn the
fat feed
the
muscle,
burn the
fat
feed
the
muscle
program,
burn the
fat diet,
burn the
fat diet
program,
burn the
fat ebook,
burn the
fat
e-book,
burn the
fat book,
burn
the
fat
feed
the
muscle
book,
burn
the
fat
feed
the
muscle
e-book,
tom venuto
book, tom
venuto
e-book,
tom
venutos
book, tom
venutos
e-book
4) Write a good classified ad that leads directly into the Scam
Review. Pre-selling your
traffic is
very
important,
so keep in
mind when
writing
your ad
that
you're
trying to
appeal to
skeptical
customers.
5) Send traffic to YOUR review on your website in order to more
effectively
pre-sell
Burn The
Fat.
6) Send that traffic to Fat-Burning Weight Loss Diet through your clickbank
hoplink.
It would
be a good
idea to
hyperlink
the book
name a few
times in
the review
and again
at the
end. You
may also
want to
include
a
hyperlinked
book cover
in the
last
paragraph.
An author
photo
would be
another
nice
touch. Put
it near
the top of
the review
where
Venuto is
introduced.
7) Track and confirm your results. Test and retest!
Thinking About Buying Burn The
Fat, Feed
The
Muscle?
WAIT! Find
Out What
You're
Getting
Yourself
Into
BEFORE You
Buy
Burn The Fat, Feed The Muscle makes some
outrageous
claims,
has a
bunch of
larger-than-life
testimonials,
and
costs
more
than
your
average
hardcover
book. When
scrolling
through
the
(very
long)
official
website,
your mind
will be
racing
with
questions
wondering
if it?s a
scam or a
legitimate
program,
because
you
have
to
admit,
the
concept
behind the
program is
very
intriguing.
It's getting harder every day to distinguish the
legitimate
fat loss
programs
from the
ones that
are
nothing
but
scams,
so.
Before you decide to purchase Burn
The Fat,
Feed The
Muscle,
let?s put
it to the
test.
First, the author, Tom Venuto has been featured
on
hundreds
of
websites
as well as
in
magazines
such as
Natural
Bodybuilding
&
Fitness,
Ironman,
Men's
Exercise
and Men's
Fitness.
Tom is
also the
author of
a
hardcover
national
best-seller,
The Body
Fat
Solution
(Penguin/Avery
books).
There was
even a
blurb
about
his
latest
book in
Oprah
Magazine.
Venuto is a bodybuilder in fact,
his
whole
system is
based on
fat-burning
secrets of
bodybuilders
and
fitness
models.
Looking
at his
pictures,
you can
see
that
he is
beyond
good
shape, the
guy is
jacked and
six-packed.
You'd
be tempted
to scream
Steroids
except
that
Venuto
says he's
lifetime
natural
and has
competed
in
drug-tested
competitions
for more
than 20
years.
After a little more research, you'll
find that
Burn The
Fat was
released
in 2002
and was
the #1
e-book
best-seller
for 4
years in a
row. Most
Internet
weight
loss
programs
haven't
even been
around
that long,
let alone
topped the
charts
that
long.
Also, New York
City
publishers
and major
magazines
like Men's
Fitness
don't give
the
time
of
day to
fly-by-night
Internet
marketers,
so there?s
some
credibility.
But the real question is, does the
program
actually
work?
The claim made by Burn The Fat, Feed
The Muscle
is that
bodybuilders
and
fitness
models are
the
leanest
athletes
in the
world.
Venuto
himself
was 3.7%
body fat
at one
point
(note:
on
the day
of
a
contest).
Therefore,
says
Venuto, if
you find
out
how
bodybuilding,
fitness
and figure
competitors
get so
lean and
you
do the
same
thing, you
will get
the same
results.
It makes
sense.
However,
there's no
magic
solution
here.
From reading Burn The Fat, Feed The
Muscle,
you learn
that you
won't get
6-pack abs
or a body
like a
fitness
model by
training a
few
minutes a
day and
eating
junk. You
learn
that
to
get
lean
you
have
to
change
your
lifestyle
and adopt
new
habits
to
replace
the
old
ones
that
made
you
fat.
You
learn
that
to
get
ripped
it takes
an even
more
regimented
nutrition
program.
When looking at the Burn The Fat
website,
you'll see
a home
page
plastered
with
testimonials
from
people
of
all
ages.
Since
it's
impossible
to be sure
these
testimonials/people
are real,
a little
outside
research
is in
order.
What
you?ll
find on a
web search
is a free
discussion
forum
called
the
Burn
The
Fat
Facebook
group,
which has
several
thousand
members
who
support
each other
to
implement
the
program.
You'll
also find
several
Burn The
Fat Yahoo
groups.
There is
also a
paid
online
support
community
(sponsored
by
Venuto),
called the
Burn The
Fat
Inner
Circle,
with
thousands
of members
using the
Burn The
Fat
system.
Membership
to this
site is
optional
and
doesn?t
come with
the
e-book.
With a little more online research,
it's easy
to find
positive
reviews
and before
and after
photos of
people
who
have
successful
used Burn
The Fat to
lose
weight.
You'll
also
find
some
YouTube
videos and
blogs
devoted to
chronicling
the
training
journals
and
nutrition
programs
of fat
burners.
It's hard to dispute that Burn The
Fat, Feed
The Muscle
is one of
the most
established
fat loss
programs
online.
Not
only is
third
party
proof
all
over
the
Internet,
this
program
has been
around
since
2002. A
program
just can't
survive
that long
on the web
if there
isn't good
word of
mouth. And
of course,
we know
this
method has
worked for
bodybuilders
for
decades.
The final question then becomes,
will it
work for
YOU?
Burn The Fat, Feed The
Muscle
is a best
seller and
there's
proof that
it
works.
But
it will
probably
appeal the
most to a
certain
kind of
person.
First,
it takes
effort
and
a
significant
time
investment.
It
trades
focus,
dedication
and hard
work to
get
significant,
permanent
and
natural
fat loss
(as
opposed to
some rapid
fat loss
programs
where
you're
required
to take
drugs or
supplements
and where
the weight
is
a lot
more
likely
to
come
back).
Another thing to know is that the main
focus of
the e-book
is on
nutrition,
and it
requires
counting
calories
and
crunching
numbers to
create
menu
plans.
There's a
lot
of
value
in
that
kind
of
precision,
but this
approach
may not be
for
everyone.
Some
people
prefer to
just
estimate
portion
sizes.
Burn The
Fat is
probably
ideal for
people who
need
structure,
enjoy
planning
and are
detail-oriented
(accountants,
engineers,
math buffs
and other
analytical
types will
be in
seventh
heaven).
If you
like to
know WHY
you're
doing
something
instead of
just being
told WHAT
to do,
you'll
appreciate
the detail
in the
300+
pages.
It's
definitely
thorough.
Encyclopedic
even.
Here?s the bottom
line:
If you want a quick fix weight loss
solution,
if you?re
looking
for what
pill to
take or if
you?re not
willing to
exercise,
then Burn
The Fat,
Feed The
Muscle is
probably
not
for
you.
On the other hand, if you?ve tried all
the diet
trends and
fads, if
you really
want to
know the
(sometimes
uncomfortable)
truth
about fat
loss and
if you
have the
discipline
to make
lifestyle
changes,
then
you?ll
find Burn
The Fat,
Feed The
Muscle
to
be an
excellent
investment
that
delivers
what it
promises
?
you burn
off
the
fat,
you
keep
your
muscle
and
you
don?t
have
to
starve
yourself
to do
it.
It may not be for everyone, but it?s
no scam.
Burn The
Fat, Feed
The Muscle
is
legitimate
and
effective.
You can
learn more
at the
official
website at
Fat-Burning Weight
Loss
Diet
The Testimonial
Review
*Please Note: This is a fictitious
person and
a
fictitious
review.
Please do
NOT copy
and paste
this
review
word for
word. This
is meant
to be used
as an
example or
a
template,
for how to
write a
good
testimonial
review.
Instructions: The
Testimonial
Review is
a very
personal
review
that plays
on
emotions
to
get
click-through's.
The
Testimonial
Review
will work
best if
you
have a
personal
story to
tell about
your own
weight
loss
success or
if you
know
somone
else who
does.
There are
a few key
elements
that
make
a
good
testimonial
review:
1) A Good Headline - The headline should capture attention and
maintain
interest.
This is
the most
important
sales copy
of the
entire
testimonial
review
because it
will
determine
if the
visitor
will
even
start
reading.
It's a
good idea
to
brainstorm
and write
down
several
headlines
before
choosing
one. Some
copywriters
will
write
50
or more
headlines
before
choosing
one to
work with.
A good
headline
will
convey
emotions,
and this
is best
done
through
imagery.
Words and
phrases
that
create
mental
pictures
will be
good
copy
for a
headline.
Also, a
headline
should
have
specifics.
You'll
notice
in
the
sample
review
below that
this
character
lost "63
pounds."
Also, time
frames are
very
effective
in
headlines
especially
with
weight
loss
products
(ie "lost
12 pounds
in 30
days"
or
"10 lbs
in
4
weeks").
2) Effective Success Story Anatomy - A good testimonial review
will
usually
follow a
universally
successful
writing
format.
Part 1: Explaining what life was like before finding the program
- this is
where you
explain
how
terrible
life was
before
successfully
implementing
the BFFM
program -
the pain,
misery,
wanting
to
quit,
etc.
Part 2: Explaining all the things you tried to solve your weight
loss
problem -
this is
where you
explain
the
details
about how
nothing
worked
until you
found the
BFFM
system.
Part 3: What life is like now - this is where you explain the
details
about how
happy you
are now
that
you've
successfully
used
the
BFFM
program
to
lose
weight and
get
fit.
3) Before and After Pictures - this one strategy can make all the
difference
in
determining
whether
your
readers
will
actually
read
the
review
or
click
through
to
the
sales
page.
If
you
have a
set
of
before
and
after
pictures,
even if
they're
not very
good pics
- then
we
highly
recommend
you
include
them
somewhere
that they
will be
easily
seen. A
couple of
good
locations
are near
the top of
your
page,
and
near
the
call-to-action
at the
end.
4) A Good Call-to-Action at the End - a testimonial review
call-to-action
should be
very
personal
and
heartfelt.
The reader
should get
the idea
that the
author
sincerely
wants to
help
them.
Keep these tips in mind when reading the sample review below!
*Another Note: If you plan on
writing a
testimonial
review,
and would
like an
extra
competitive
edge over
the other
affiliates,
then we
highly
recommend
considering
a video
testimonial
review
format.
A
talking
head
review or
a
powerpoint
with audio
spliced
into the
background
would work
very
well.
The
same
testimonial
review
template
below can
be used
for
video
as
well.
In
the
future, we
will write
a tutorial
on how to
create
your own
video
review of
Burn The
Fat, but
don't feel
limited
to
wait
for
us if
you
already
have video
skills. A
high
quality
video
review
will put
you head
and
shoulders
above most
of the
other
affiliate
competition
because
this is a
largely
untapped
promotional
area.
How I Went From A Fat "Couch Potato" Who
Tried
Every Diet
Gimmick on
Late Night
Infomercials
to Losing
63
Pounds
and
Now
Dominating
the Courts
on Friday
Night's
"Shirts
vs.
Skins"
Pick-up
Basketball
Games
Today, I am healthy, lean and athletic, but just
12 months
ago my
life was a
wreck and
I had
almost
given up
on
myself.
Just
getting
ready for
work in
the
morning
was
beginning
to
wear on
me
because
I
had to
stare at
myself in
the
mirror,
ashamed
of
what I
had
become. I
looked
awful no
matter how
well I
dressed
and
I felt
awful
all
the
time.
I
couldn't
even
hide
that
I was
an
unhappy
fat guy
anymore.
I've always been a success, at least in business,
but my
body
didn't
reflect
who I
really
was. My
physical
condition
was
bringing
my whole
life down.
I
desperately
tried to
convince
myself
that I was
more than
what I
looked
like
that I was
strong,
happy,
and
free.
But
I
wasn't
those
things, I
was
holding on
to
false
hope
and
an
even
falser
sense of
identity.
Somewhere,
deep
inside
of
me,
there
was
a
little
voice that
kept
telling me
I'm
more
than
this.
There were many times that I got so fed up with
myself,
that I
would try
anything
that
promised
to help me
lose the
weight
I'd
gained
over the
years. I
was the
customer
who used
to
keep
the
infomercial
companies
in
business.
I tried everything. Supplements, training gadgets
and
gizmo's,
diets, you
name it. I
even had a
gym
membership
at one
of
the
nicest
health
clubs in
town at
$119 a
month. The
cold hard
truth
is
that
everything
I tried
only left
me feeling
worse off
than
when
I
started
because
nothing
worked.
The supplements didn't work like the ads said.
The fancy
exercise
equipment
didn't
work and
the
training
programs
left
me
weak
and
exhausted,
and they
never
helped me
get any
kind of
a
build
(especially
not in
just 5
minutes a
day!) The
diets did
nothing
but
dictate
what I
couldn't
eat, and I
was
starving
all the
time.
I'll
tell
you
that
really
messes
with your
head, not
to
mention
your
energy
levels.
I actually enjoyed the gym membership, but every
time I
went in, I
wasn't
sure what
to do or
expect. I
didn't
really
have
a
plan. I
just went
in to work
up a
sweat, and
that's all
I
ever got
-
sweaty.
I
blew off
some
steam,
spent some
energy,
and
then
went
home.
At
times,
I
felt a
little
stronger,
and I
would even
flex in
front of
the mirror
at home,
but I knew
that I
hadn't
changed
much at
all. I was
still FAT.
It's funny
looking
back I
actually
used to
reward
myself
with ice
cream
after
going to
the
gym,
as if
I'd
earned
the
right
to
pig
out.
I stopped going to the gym after awhile, fed up
with my
lack of
results,
even
though I
was still
locked
into
paying
for
it. My
weight
slowly
started to
creep up
even more.
Just when
I
was
about
to
throw
in
the
towel,
one
of my
buddies
recommend
that I
take
a
look at
this new
fat loss
program
they were
on. I
ignored
the
advice,
knowing I
had been
fooled
before,
but then I
began to
notice
he
was
losing
weight.
Every time
I saw him
again, he
looked
leaner.
Not
only
was
he
losing
weight,
apparently
he was
actually
loving the
process
too. He
couldn't
stop
talking
about it
to
everyone,
so
finally,
after a
few months
I decided
to see
what all
the fuss
was
about.
I looked up the program, Burn the Fat, Feed the
Muscle on
the
internet
and bought
it late
one night.
It was a
download
and I was
glad I
could read
it right
away
because I
wanted
to
find
out
quickly if
this was
another
scam or if
it could
really
help
me. I
felt
like
this
was
my
last
chance
to
lose
the
weight,
and
the
last
time
I
would
ever
let
myself
be
fooled
again.
While reading it, I found out that the author,
Tom
Venuto,
was a
lifetime
natural
bodybuilder
who has
gotten his
bodyfat
percentage
down to
less than
4% (After
reading
the book,
I
can tell
you that
anything
under 10%
bodyfat is
like
super-lean!).
It made
sense that
a
bodybuilder
would be
one of the
best
people to
go
to for
advice
about fat
loss
problems.
Venuto has
had to
diet
down
for
over
25
competitions,
as it
turns
out.
I read chapter one that night, which is the goals
and
motivation
chapter.
It was at
that
moment
that
everything
in my
life
came
into
perspective
all
the
failed
attempts,
all the
troubles.
I realized
that my
mind was
working
against me
my
own
negative
thoughts
were
preventing
me from
achieving
my goals.
Actually,
I didn't
even have
goals
until I
was done
reading
the
first
chapter. I
needed to
rewire my
thoughts
before I
could even
think
about
changing
my
actions.
I went to bed that night with a completely
different
perspective,
and I
already
had a plan
for the
next day.
I
finished
the rest
of the
book that
week, and
my life
hasn't
been the
same
since. To
say that
my body
has
changed
would be
an
understatement,
because my
entire
LIFE has
changed.
I'm
enjoying
things
today I
thought I
would
never
experience
again. I
go hiking
and
boating in
the
summertime.
I take off
my shirt
on the
basketball
court
without a
second
thought! I
look and
feel
better
than I
ever
have.
There was a little bit of a learning curve and
some
number-crunching
in the
beginning,
but as I
learned
more about
nutrition
and tried
new
recipes,
it got
easier as
I went
along. The
best part
of this
program is
that it
takes you
by the
hand, and
leads
you
one
step
at a
time
baby
steps.
I
didn't
do
anything
crazy
or
drastic.
Just small
adjustments,
and those
old habits
that
were
changing
began to
add
up.
This program really isn't a diet, it's a new way
of living,
and I was
eating way
more than
I had on
any diet I
had
been
on
before.
I
think
the
discipline
you need
to follow
this
program
in
the
beginning
was the
real wake
up call
for me. It
made
me
realize
I
was
blaming
my
condition
on
everything
but myself
and I
had
actually
been lazy
in the
past,
always
looking
for a
quick fix.
There are a lot of garbage diet
programs
out there.
I should
know
because
I've tried
them all.
Burn
the
Fat,
Feed
the
Muscle
really
worked for
me, and I
would
recommend
it
for
anyone
who
has
been
struggling
to lose
weight for
a long
time
without
any
success. I
lost 63
pounds,
but some
people
have lost
more
than
100
pounds
and
one
guy
lost
218
pounds.
Take a
look at
the
Fat-Burning Weight Loss
Diet
website
and
you
can
read
some
more
stories
from other
people.
Check out
the
testimonials
page. Good
luck.
extreme weight loss,
weight
loss
before and
after,
weight
loss
plateau,
running
for
weight
loss,
running
and weight
loss,
weight
loss blog,
weight
loss
success
stories,
raw food
diet
weight
loss,
weight
loss
stories,
figure
weight
loss,
weight
loss
forum,
weight
loss
forums,
how to
burn
calories,
how to
burn more
calories,
fat
burning
workout,
fat
burning
zone,
burning
fat
calories,
calorie
burning
exercises,
fat
burning
cardio,
fat
burning
heart
rate,
heart rate
for fat
burning,
calories,
most fat
burning
exercise,
cabbage
soup diet,
water
weight
loss,
Healthy
Eating:
Burn
calories,
burn, Best
Weight-Loss
Machines
for
the
New
Year,
'17
Day
Diet'
Weight
Loss Plan
Explodes
On Scene,
Diet
,
Nutrition
,
Weight
Loss ,
Low-carb
diet
trumps
low-fat,
Dukan Diet
? A Weight
Loss Plan
, Heidi
Klum's
no-diet
weight
loss, How
to plan a
weight
loss diet,
hcg diet,
weight
loss
recipes,
weight
loss
plan
extreme weight loss, weight
loss
before and
after,
weight
loss
plateau,
running
for weight
loss,
running
and weight
loss,
weight
loss blog,
weight
loss
success
stories,
raw food
diet
weight
loss,
weight
loss
stories,
figure
weight
loss,
weight
loss
forum,
weight
loss
forums,
how to
burn
calories,
how to
burn more
calories,
fat
burning
workout,
fat
burning
zone,
burning
fat
calories,
calorie
burning
exercises,
fat
burning
cardio,
fat
burning
heart
rate,
heart rate
for fat
burning,
calories,
most fat
burning
exercise,
cabbage
soup diet,
water
weight
loss,
Healthy
Eating:
Burn
calories,
burn, Best
Weight-Loss
Machines
for
the
New
Year,
'17
Day
Diet'
Weight
Loss Plan
Explodes
On Scene,
Diet
,
Nutrition
,
Weight
Loss ,
Low-carb
diet
trumps
low-fat,
Dukan
Diet
? A Weight
Loss Plan
, Heidi
Klum's
no-diet
weight
loss, How
to plan a
weight
loss diet,
hcg diet,
weight
loss
recipes,
weight
loss
plan